Outline

• Summary
• Outline
• Sessions
• Materials

Here is just a general breakdown of subjects you will be learning in-depth in this course.

Week 1: The Business Plan

• Career Steps for Sitcom vs. One-Hour vs. Film Writers
• First Goals and Objectives
• Agents, Managers, and Lawyers
• Creating a Hit List and Building a Database
• How to Gather Intel
• The WGA
• Networking for the Long Haul
• Resources for Writers
• Day Jobs in the Industry
• Joining the Writers Guild
• Treating this Business as Your Business

Week 2: Marketing Strategy

• Honing Your Hit List
• Evaluating Agents
• Strategies for Making Contact
• World's Most Powerful Sales Tool
• Prepping Your Spiel
• Possible Responses and How to Handle Them
• Strategies for When They Say No
• Dealing with Rejection
• The Dreaded Query Letter
• What if You Don't Live in LA?

Week 3: Launching the Product

• Someone Says Yes!
• What to Submit and How
• Following Up on Submissions
• What if You Keep Getting Blocked
• Signing with an Agent
• Working with Your Agent
• Getting Your Material to Producers and Execs
• Protecting Your Work
• Someone Says Pitch!
• TV vs. Film Strategies
• Prepping Springboards, Loglines and Treatments

Week 4: Making the Sale

• The Day of the Pitch
• Arriving at the Studio
• What to Expect in the Meeting
• Pitching Tactics and Tips
• Meeting Etiquette
• What Happens Next?
• Closing the Deal
• Contracts and Money
• Recommended Reading